Creating a Premium Hospitality Experience at One of Football's Most Iconic Venues

FTD were appointed to deliver the refurbishment and fit-out of the Japanese Airlines Lounge at Anfield Stadium, transforming the existing sponsorship lounge into a sophisticated hospitality space for match-day guests, corporate events and private functions. Working within an eight-week programme, FTD completed a comprehensive strip-out and refurbishment, creating a premium environment that reflects the quality and elegance associated with the Japan Airlines brand while complementing the world-famous setting of Liverpool FC's Anfield Stadium.

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Project Overview

Client: Premier League Football Club
Project: Japanese Airlines Lounge – Anfield Stadium, Liverpool
Sector: Hospitality & Leisure
Contract Value: £312,000
Form of Contract: JCT Intermediate Works 2016
Programme Duration: 8 Weeks
Scope of Works: Strip-out and refurbishment of the hospitality lounge

The Brief

The objective was to create a high-end hospitality lounge that would provide an exceptional experience for guests attending match days, corporate events and private functions. The refurbishment needed to combine premium finishes with functional hospitality spaces, ensuring the completed lounge reflected the prestige of both Japan Airlines and one of football's most recognised stadiums.​

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The Challenge​

Delivering a high-specification hospitality refurbishment within a live stadium environment required careful planning, coordination and programme management. Every element of the fit-out needed to contribute to a seamless guest experience while incorporating bespoke finishes, branded features and high-quality detailing throughout the space.​

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Our Solution

FTD managed the complete refurbishment of the lounge, beginning with the strip-out of the existing sponsorship suite before carrying out the full internal fit-out. The finished space includes an impressive entrance and reception area, elegant dining facilities, bespoke bar areas, comfortable banquette seating and dedicated hospitality zones designed to maximise both guest comfort and operational efficiency. Feature timber wall panelling, integrated lighting, bespoke signage and carefully selected interior finishes were incorporated throughout the project, creating a warm contemporary environment with subtle Japanese-inspired detailing. Every aspect of the project was coordinated to ensure a consistent, high-quality finish while delivering a practical hospitality venue capable of supporting large numbers of guests during match days and special events.

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Scope Of Works

• Complete strip-out of the existing hospitality suite

• Full internal refurbishment and fit-out

• Premium hospitality dining area

• Reception and entrance feature area

• Bespoke bar installation

• Banquette seating and hospitality furniture layout

• Feature timber wall panelling

• Integrated feature lighting

• Bespoke signage and branding elements

• High-quality decorative finishes throughout

• Project management from start to completion​

Project Highlights

• £312,000 hospitality refurbishment

• Completed within an 8-week programme

• Premium lounge within Anfield Stadium

• Bespoke hospitality fit-out

• Contemporary branded interior design

• High-quality joinery and decorative finishes

• Dedicated reception, dining and bar facilities

• Coordinated delivery from strip-out to completion

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The Outcome

The completed Japanese Airlines Lounge provides Anfield Stadium with a distinctive hospitality environment that combines premium finishes with exceptional functionality. Designed to accommodate match-day hospitality, corporate entertaining and private events, the space delivers a welcoming and memorable guest experience while reflecting the quality associated with the Japan Airlines brand. Successfully delivered within the eight-week programme, the project demonstrates FTD's expertise in delivering high-quality commercial and hospitality fit-outs, combining craftsmanship, attention to detail and efficient project delivery to create exceptional interior environments.